Welcome to BlogNotions' Social Media Blog

The BlogNotions Social Media Blog delivers a diverse series of perspectives provided by thought leaders in the social media space. Presented by NetLine, this forum delivers compelling updates on the latest technologies being used for social networking, discussions of best practices, new ideas for advancing social media marketing results, implications for the future of technology and communication, and much more. Here you can find helpful information, ask questions, and collaborate freely.

TDA Group: Using smart papers for intelligent tech marketing

  Marketing high-tech products always comes with a special kind of challenge. How do you grab attention and build excitement about a solution while still communicating enough technical information to be credible? That task brought IBM to TDA seeking help with messaging and marketing its IBM® Spectrum Storage™ Suite software—a software defined storage solution capable […]

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TDA Group: The cloud is changing B2B marketing

My friend, colleague, and client, Carl Naessans from Telstra, posted a startling blog article about the changing landscape of enterprise sales. In this post, he mentions a recent Forrester study that predicts our economy will employ about a million fewer B2B salespeople in 2020 than it does today. Think about that: a million fewer B2B […]

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TDA Group Content Happy Hour: Looks matter

Your mother was wrong: looks do matter. Integrating compelling visuals into your content marketing can help attract prospects and keep them engaged. In this week’s digest, read about how the Economist is boosting its investment in digital media, including more graphically oriented platforms. Learn which factors affect the digital news experience and discover how YouTube […]

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TDA Group Content Happy Hour: Later ain’t greater

Expect more effort if you wait until the last moment. Just ask any American feverishly completing tax returns today—or you can look at this week’s TDA news digest for developments that can help you move forward. You’ll learn reasons why you should focus efforts on influencers, get web optimization tips, and see how to make […]

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TDA Group March Marketing Madness: 4 trends to watch

  Thanks to a roster of Fortune 500 high-tech clients, our content marketing firm has a courtside view of high-tech marketing champs in action. And at this time of year—when we’re not interrupted by the NCAA basketball tournament—we typically get a good sense of emerging trends that will define B2B marketing winners for the rest […]

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