This post comes after reading Reflecting on 2011 The Year Online Organizations Got Real. It was a great post and I encourage you to read it. “The web wont change the world. People will.” This was the realization people all across the world came to in 2010. Although this is something society as a whole […]
Archive | January, 2011
Companies Still Don’t Get Social Media ROI, But Do It Anyway
Most companies these days do social media today (In a recent survey, nearly 72% of marketers say they use social media – see survey below). Now, don’t get me wrong, I know the tangible benefits that social media brings to a company, but not having clear goals before engaging in social media nor having an […]