Archive | February, 2013

Six tips to stress-free business travel

This may sound ironic but a travel nut like me finds business travel stressful. Early in my career as a journalist, I thought that traveling for work was a means to score free trips. I always wanted to travel but since I could barely survive with my tiny paycheck back then, I was always trying […]

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50 Stats on Mobile Content Marketing

Communication is changing and changing rapidly. Consumers are awash in technology (desktops, laptops, smartphones, and tablets) that facilitates unprecedented mobility and social connectivity. And mobility is leading the charge. This deck is from an infographic produced by ExactTarget, Marketing Tech Blog, and Compendium. It features the leading stats for mobile connectivity and usage in the […]

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6 Steps for Finding the Best PR Firm for You & Your Business

  Most small business owners know that working with a public relations firm can be an effective way to raise awareness for their business. Retaining a public relations firm can be more valuable and cost-effective than advertising. When a third party like a media outlet endorses your business, it can build credibility, as potential customers […]

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