Author Archive

Will Facebook’s “Graph Search” be a threat to Google, LinkedIn, Yelp, or Foursquare asks a question on Quora?

No, No, No and Definitely Not. Yet.

The key is expertise.

Beneath the obvious user delight, Facebook is betting a lot on Graph Search’s core ability to connect people with what they’re looking for accurately and immediately. And obviously as [...]

It’s been over 5 years since I wrote this piece on MarketingProfs referring to Charlene Li’s original post that introduced us to new ways to track social media metrics. Here we are in 2012 and after a review of some of the leading social media “management”, “monitoring” and “listening” tools, it’s too bad that we [...]

I first met Reid Hoffman, nearly six years ago (Thanks, Kay!) as I was being interviewed by the then executive team at LinkedIn for my role as social media guy. Since then, what has always struck me the most about Reid is his simplicity coupled with his enthusiasm in debating complex topics, whether it’s a [...]

As LinkedIn’s social media guy for the past nearly five years, I’ve had an opportunity to talk to tons of folks at similar roles at companies big and small. Many of these conversations yield valuable insights into running social media programs but they never gets shared with the larger community who’ll find that super-useful.

With that [...]

First off, a huge hat tip to MG Siegler who wrote this sentimental post on TechCrunch the other day about the early days of Twitter and how far we’ve come (on the occasion of the President’s Twitter town-hall).

Aah, those were the days. Were people scoffed at the idea that Twitter was a passing fad. I [...]

This post too has its origins on Quora, so I recommend you check out the other answers on the thread. And, if you like my answer, consider voting for it. But, I digress. Here are some tips on enhancing productivity.

I agree with a lot of salient points that Yishan Wong raises, esp. batched [...]

Most companies these days do social media today (In a recent survey, nearly 72% of marketers say they use social media – see survey below). Now, don’t get me wrong, I know the tangible benefits that social media brings to a company, but not having clear goals before engaging in social media nor having an [...]

Update: I’ve added my thoughts on a perfectly timed post from Steve Gillmor on the same topic. See end of this post.

Note to self: Never go to bed on an unpublished blog post, esp. one that I was tremendously excited about. Cos, when you wake up you realize someone has written up an awesome piece [...]