I was sitting on an airplane recently and the gentleman next to me struck up a conversation that quickly led where many conversations lead: “So what do you do?”
I got straight to the point and went into the little pitch I have prepared about what my business does. He understood my business right away, [...]
Did you know that the vast majority of self-employed millionaire businesswoman (98%) are home owners? Not only that, but about one in three (34 percent) has a ZERO mortgage balance! One in five has a balance under $100,000, and only 4 percent has a balance of $500,000 or more. (SOURCE: Stanley, Thomas J., Millionaire Women Next Door, [...]
Have you ever worked with a client who makes you a little crazy, and brings a ton of stress to your life? Of course you have. We’ve all been there, and today’s episode of She Takes on the World TV has your back.
Once you realize you’ve got a bad client on your hands, it’s [...]
A few months ago I started seeing Latham Thomas everywhere.
Turn on the TV, there’s Latham. Open an email from a list I subscribe to, there she is. Read some articles on one of my favorite websites, there’s Latham again. So when she reached out to me recently I just knew I had to [...]
This may sound ironic but a travel nut like me finds business travel stressful.
Early in my career as a journalist, I thought that traveling for work was a means to score free trips. I always wanted to travel but since I could barely survive with my tiny paycheck back then, I was always trying to [...]
Most small business owners know that working with a public relations firm can be an effective way to raise awareness for their business. Retaining a public relations firm can be more valuable and cost-effective than advertising. When a third party like a media outlet endorses your business, it can build credibility, as potential customers are [...]
This year I’ve been able to attract some incredible press opportunities for She Takes on the World, from being on the cover of two magazines to over 100 features online to being in the pages of People Magazine’s StyleWatch.
Every business needs to continually get press to keep growing, and that’s what I want to help [...]
When a client takes your proposal, your great ideas, and shops them around for a better price that hurts. Certainly it hurts in the pocketbook because you were counting on that income. Absolutely, it hurts your pride and brings up confusing thoughts like I’m good enough to steal from but not to hire?? It stinks [...]
Women entrepreneurs, who work so incredibly hard with gusto and passion, are not living the dream. Here are my reasons why you’re broke. Love ‘em or hate, I challenge you to make inspired changes around pricing in your business.
1. You Charge Like a Girl
You charge based on what you need, not the value to your [...]
Remember when you first thought about starting your business? You envisioned working on the things you loved, spending your days honing your craft. The thought of escaping your soul-crushing cubicle job was thrilling; at last you would be your own boss! You took the leap and started getting your first real clients. Things were [...]